PowerPoint decks have been the go-to media for presenting information to colleagues for a long time. Many would say too long. Ever since PowerPoint’s creation in 1990, salespeople, staff members, managers and executives (and that guy who wants to sell you a timeshare) have leaned on it to deliver their stories. Often, it works just fine.
I started at TriComB2B seven years ago as a developer; I was promoted to my current role as director of marketing technology in 2013. Looking back, it’s amazing how much the digital space has changed. Not surprisingly, we’ve changed quite a bit as well! Where Drupal websites were once our bread and butter, we’ve made a constant effort to continue to do more than that — and we are.
On-demand printing has replaced stacks racks of pre-printed marketing collateral. Just a decade ago, it was more economical to produce high-volume offset print vs digital. Now that technology has improved, you can produce high-quality digital print at a lower cost.