We redesigned this online customer experience to serve both U.S. and international markets. Using faceted search, customers can easily navigate Paladin’s extensive product offerings and even toggle between metric and SAE units with a single click.
User Experience Makeover
Ensuring customers and distributors find the right product quickly and accurately can be the difference between a sale and a lost opportunity.
We developed a website that accounted for stakeholder input from around the world, employing a contemporary, responsive design, capable of scaling as Benchmark expands.