AEP wanted to energize and convince industries to convert to electric technologies. We found proof that power conversion offered a fast payoff for companies — and hidden technical benefits.
Thought Leadership Campaign
This multi-faceted program put Emerson’s intellectual capital to work, transforming their marketing from product promotion to measurable leadership on key industry issues.
New Product Campaign
This campaign gave customers an actual inside look at the difference Hobart Filler Metal’s new welding wire can deliver.
North American Technology Campaign
This campaign was loaded with simple, educational facts about emerging combined heat and power technology, ideal for North American commercial greenhouses.
Apps and Tools
This comprehensive campaign launched Honeywell Intelligrated’s newest software offering, the Momentum™ warehouse execution system.