“Video traffic is estimated to increase to 82 percent of all internet traffic by 2021, and it would take an individual more than 5 million years to watch the amount of video that will cross global IP networks each month.” -Cisco (3-minute read)
We’ve developed a guide that provides a summary of major paid advertising options that we feel are most relevant for business to business (B2B) industrial marketers. Here’s a little of what you will find in the paper. (4-minute read)...
Determining whether to bring efforts in-house or outsource to an agency has always been a challenge. Rather than tell you it’s just a better way to go, I’ll offer you five compelling reasons to consider using an agency. For good measure, I’ve also offered counterpoints in favor of in-house resources. (5-minute read)
Your agency’s content marketing is on point, email and nurture campaigns are going great and you’ve been taking steps to optimize your website for organic search. So, what’s next to help you drive demand for your products? (2-minute read)