TriComB2B is energizing its clients by helping them gain a deeper understanding of their current and prospective markets

A recent case included a client who wanted to get a better handle on the energy market landscape. With global demand for energy rising, oil prices pushing $100 per barrel and social and political pressures for alternative fuels increasing, the industry is extremely dynamic. It seemed a daunting task to identify and understand the issues. The client engaged TriComB2B to assess the current state of the market and the competing and conflicting pressures that will impact the energy industry.

The resultant report provided trends, statistics and insights covering:

• Fossil fuels
• Nuclear power
• Alternative energy sources, including
  • Hydropower
  • Wind power
  • Geothermal
  • Solar
  • Biofuels
  • Biomass

Market Opportunity Analysis for Electronic Devices

TriComB2B analyzed growth opportunities in client’s core markets. In addition, TriComB2B provided strategic advisories related to product extensions, alternative sales channels and new growth markets to help the client achieve growth objectives.

Technology Commercialization Study for Proprietary Engineered Material

Multi-faceted project involved four major steps, including:

• Initial market assessment
• Qualitative assessment of product compatibility in target markets
• Competitive analysis
• Telephonic market research with 45 engineers
• Business and technology recommendations

North American Brand Perception Study for Rotating Equipment

TriComB2B interfaced with more than 80 customers and distributors to provide its client with a 360-degree appraisal of the company’s:

• Perceived strengths and weaknesses
• Competitive differentiation
• Overall brand perception

The project’s second phase involved brand positioning recommendations and strategic marketing plan development.

Southwestern U.S. Construction Market Assessment

This study provided extensive insights into this region’s growth prospects, key indicator assessments and major project activity. The final report helped the client evaluate its options concerning business expansion in this region.

Chris Eifert
chris.eifert@tricomb2b.com

Select List of Additional Reports

• Market Opportunity Analysis for Electronic Devices
• Technology Commercialization Study for Proprietary Engineered Material
• North American Brand Perception Study for Rotating Equipment
• Southwestern U.S. Construction Market Assessment

TriComB2B is dedicated to helping its clients fully comprehend the issues that impact their markets. Contact TriComB2B to learn more about our professional services capabilities.